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</div> <div class="card1-info s16"> <span class="date">發布日期：2023-02-28</span> <span class="read">閱讀量：242</span> </div> <div class="card1-return"> <a class="text s16" href="/CHAINFOCUS.html">返回列表</a> <div class="img"> <img class="init" src="/public/home/1000000/images/return1.png" alt=""> <img class="hover" src="/public/home/1000000/images/return2.png" alt=""> </div> </div> </div> <div class="card1-main s16"> <br/><section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; visibility: visible; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;">做連鎖有多少種死法？</strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; visibility: visible; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">選址錯誤、亂燒錢、門店虧損、員工沒有忠誠度、加盟商管控不到位、產品線混亂、現金流出問題、戰略失誤、錯失風口、創始人放棄......</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">這是最好的時代，也是最“坑”的時代。連鎖棋盤上下錯一步，就足夠讓你全盤皆輸，死無葬身之地。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">人為什么會輸？</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">并不是因為對手太強或是局勢使然，而是因為自己走錯了路。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">就好比圍棋有“金角銀邊草肚皮”的布局順序——先占角，后占邊，最后中腹；象棋有“中堂炮，馬先跳”的開局順序。做連鎖如果沒有系統思維，開局就容易亂，一亂就為“輸棋”埋下伏筆。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(0, 67, 135);">做連鎖的死法其實都不是偶然事件，失敗是片段的，成功是系統的。開局都錯了，后面有多少坑都會掉進去。</span></strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">做連鎖如何開局？</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">先從這三步開始。</p></section></section><section><section></section></section><section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">戰略決定生死，因此連鎖開局的第一步是定戰略。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">戰略有三個板塊。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第一板塊是三大定位：<strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(0, 67, 135);">產品價值、客戶價值、產業價值。</span></strong></p></section></section><section><section></section></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">舉例而言，喜茶的產品價值核心是“靈感、酷、設計、禪意”，因此喜茶做成的是年輕化、國際化的茶飲；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">海底撈把客戶價值做到極致，海底撈的服務是“只有顧客想不到，沒有我做不到”。美甲、美鞋、護手，客戶可以在海底撈滿足果腹外的無數需求；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">盒馬鮮生從供應鏈、倉儲到配送都有完整的物流體系，坐擁零售生態打通線上線下產業。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(0, 67, 135);">第二個板塊是競爭優勢的定位。</span></strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">競爭優勢的定位又包含成本優勢、別具一格、關系結構等等。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">其中成本優勢指的是規模經濟帶來的單品價格優勢；別具一格指的是雖然規模不大，但是依靠品牌的獨特性在市場競爭中可以獲得優勢，如今所謂的“網紅店”都靠別具一格；關系結構指的是在供應鏈端有沒有整合上下游，在供應鏈結構端有優勢。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(0, 67, 135);">第三個板塊是定發展規劃。</span></strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">企業未來的發展規劃是先盈利后擴張，還是先擴張后盈利？還是邊擴張邊盈利？這是定戰略時需要考慮的。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">大多數品牌先提煉出單店盈利模型，再擴張；有的品牌先擴張贏得市場再做盈利，比如我們熟知的美團、滴滴、瑞幸咖啡。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">定戰略是對企業的梳理，也是連鎖開局的第一步。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">落子無悔，戰略如果定錯怎么后悔都來不及。</p></section><section><section></section></section><section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">如果說定戰略意味著定好了終點，那么你的商業模式就決定了到達終點的速度。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">有的人乘著火箭很快就到了終點，有人開著小汽車慢悠悠遛到了終點，還有人仍在費時費力地踩著共享單車遙望遠處的終點線。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">模式的設計根據企業的階段有以下幾種：</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></p></section></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/dHet4ZMQc4J5KYndeAlIhW02zkYNKWGvAmUXa7kxOJnYfaaw1TuZEBkJB7CtO6v5Rvno3THsicwsHedBoXeSXcA/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">你現在是在賣產品、賣模式還是賣品牌生態？</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">賣產品賺的是差價，賣品牌賺的是無形資產。</strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">它們之間的差別，和夜市上邊吆喝邊推著小推車的大爺與躺在家里只用動一動手指就有錢進賬的企業家的差別一樣。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">買夜宵的大爺不僅利潤不穩定，還因為城管的治理會擔驚受怕；而打造品牌生態的企業家更多靠無形資產賺錢，比如麥當勞并不靠賣漢堡賺錢，其收入接近五成是特許加盟的費用；恒源祥也不靠賣毛衣賺錢，靠的是“掛牌”費用。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(127, 127, 127);">“知識和創意等無形資產，有規模效益遞增的效果，就是邊際貢獻更高，而不是像有形資產那樣邊際效益遞減?！爸Z貝爾經濟學獎獲得者保羅·羅默如是說。</span></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">因此在設計商業模式時，只顧做產品、開分店的傳統思維已經行不通了，新時代需要創新的商業模式。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">例如瑞幸咖啡雖然一直虧損（11月剛剛盈利），但是其現金流源源不斷，這是其資本運營的成果，所以瑞幸咖啡的門店數即將超過星巴克；再比如百果園采用“+互聯網”模式，通過社區+電商+實體店的形式成為果類品類的頭牌。</p></section></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_png/dHet4ZMQc4J5KYndeAlIhW02zkYNKWGvvCBvnUlnOXzADmbibjEsGNf9JpADUYVFJaj8HsE9mTaZD75bYc7MIwQ/640?wx_fmt=png&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">連鎖的本質就是復制和裂變，而復制和裂變來源自標準化的成果——流程+規范+表單。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(127, 127, 127);">“連鎖就是機械化大生產在商品流通和服務領域的應用?！?/span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">標準化有三大系統：運營系統、訓練系統、督導系統。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></p></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/dHet4ZMQc4J5KYndeAlIhW02zkYNKWGvWeog2CKunYibKHOuUvU9f3a7W6v47Aq1ua9weBWJ6Aw55hcmhMQlxLQ/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">運營系統是以經營為導向的。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">運營系統需要在原有運營經驗的基礎上，對各項標準進行梳理、沉淀，形成簡單可操作的規范，統一進行不折不扣的執行，進而成為連鎖運營標準化系統；需根據各模塊的變化而進行調整和固化，使之適應公司發展；運營管理標準已經形成穩定的模式，隨著復制與擴張，靠優化流程而成長。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></p></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/dHet4ZMQc4J5KYndeAlIhW02zkYNKWGvgJ9KHefPuXNT4FMVo96YfQfDF0RQqYoYz0849AktSce1IFuFiaqcJaw/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">訓練系統是以結果為導向的。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">訓練系統可以通過六步來進行：我講給你聽→你講給我聽→我做給你看→你跟著我做→你做給我看→我來檢查你。溝通的視窗有隱藏區和盲區的象限，以上六步可以減少這兩大象限，提高溝通的效率，讓員工明確目標。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></p></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/dHet4ZMQc4J5KYndeAlIhW02zkYNKWGvC3casQYNxJ1etnStVpE6k76aicZoatzfZg91Mqicg0JU6lpe1AeWUUCw/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">督導系統是以執行為導向的。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">督導又分日常督導和專題督導，最常見的督導方式有“神秘顧客”，即在規定時間里扮演成顧客，找到具體流程中的漏洞得以改進。</p></section><section><section></section></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">標準化有四大誤區需要注意：</strong></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第一，標準化不等于手冊，而是等于標準+訓練+督導；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第二，標準化并不只是輸出的結果，而是過程中對經營認知，工作效率的訓練。結果的形成在于編制過程中的一系列的有效活動，結果的形成更在于編制后對訓練的驗收和督導的執；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第三，標準化不是人的標準化，而要先事后人；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第四，標準化是動態的過程。標準化的形成過程，既是標準化的過程，也是團隊訓練的過程。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">走好了以上三步，你才能開始掌握連鎖的棋局。開好了局，才能避免后面的坑，才有繼續生存的機會。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/INtwLTIAjXibvXjFiaXLtpKNibg9fTZ6ia0RrUy3U2MZLvOdNQBFxlPOysh6xyLJfG0hhcTaULle83iacopv4Oc6EfA/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">想了解更多關于連鎖的知識嗎？</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">12月25-28日，<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-color: rgb(0, 67, 135); color: rgb(239, 239, 239);">逸馬產業集團</span><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(200, 0, 2);">《連鎖模式復制系統》</span></strong>落地班在上海開班了！</p><p style="line-height: 1.75em;">14節課程+作業專家點評+海量商業案例，從企業戰略定位到萬利連鎖商業模型設計到連鎖標準化系統建立，全方位教會你導入連鎖系統！</p><p style="line-height: 1.75em;"><br/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/dHet4ZMQc4K123QTN8EDOznPicCYE6y8xiaJ0QX2zEeAPiaIWbq36Ea48ibxIaADZVibLKEeviaCS54gMEROgsqFicLsQ/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p><p style="line-height: 1.75em;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: unset;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(200, 0, 2);"><br/></span></strong></p><p style="line-height: 1.75em;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: unset;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(200, 0, 2);">學連鎖，關注逸馬連鎖圈！</span></strong></p><p style="line-height: 1.75em;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: unset;">逸馬做連鎖咨詢19年總結的《連鎖經營全程解決方案》，可獲取部分手冊模板：</span></p><p style="line-height: 1.75em;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: unset;"><br/></span></p></section><section><p style="line-height: 1.75em;"><img class="rich_pages wxw-img" src="http://mmbiz.qpic.cn/mmbiz_jpg/qSe4EjgNMudg7hppKn2CT5PB9pibDyQVkDx5lhrWEfnp1btGEmj8Of3e2RQtCCicr6SPu5AOuwvibQxic6cHBXOXOg/640?wx_fmt=jpeg&wxfrom=5&wx_lazy=1&wx_co=1" alt="圖片"/></p></section><section><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">獲取步驟如下：</strong><br/></p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第一步：關注“逸馬連鎖圈”公眾號；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第二步：轉發文章到朋友圈，并截圖；</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">第三步：截圖發送公眾號后臺，備注：手冊模板。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">報名參加逸馬線下落地班學習，可贈送全套工具手冊。</p><p style="margin-top: 0px; margin-bottom: 30px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">歡迎參加線下連鎖系統學習，連鎖19年，服務6萬家連鎖企業！</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;">關于更多連鎖運營管理知識，歡迎大家走進逸馬線下課程，萬利連鎖，為您的企業定做一套連鎖全程解決方案！</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; box-sizing: border-box !important; overflow-wrap: break-word 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